Spotify has confirmed testing a groundbreaking feature that utilizes artificial intelligence (AI) to facilitate playlist creation. Initial reports this fall hinted at the streaming giant's exploration of AI-driven playlists, and now, users have encountered this feature in the wild as part of a testing phase. Although Spotify has acknowledged the trial, the company has not disclosed detailed information about the technology involved or provided a specific launch timeline.

The discovery of the AI playlists feature was shared on TikTok by user @robdad_, who stumbled upon it in Spotify's app. Accessible through the "Your Library" tab, the feature is initiated by tapping the plus (+) button and selecting the new AI playlist option. Users can then input prompts into an AI chatbot-style box or choose from a list of suggested prompts to kickstart the playlist creation process, with options ranging from enhancing focus with instrumental electronica to exploring niche genres like Witch House.

While Spotify has been investing significantly in AI, including the earlier launch of an AI DJ, the company remains cautious about committing to the release of AI playlists. A spokesperson emphasized that the current testing phase is part of routine experimentation, with outcomes guiding future decisions. Spotify's CEO, Daniel Ek, has previously hinted at the potential use of AI across various aspects of the platform, reinforcing the company's commitment to leveraging AI expertise for enhanced user experiences.

As Spotify users await further updates on the AI playlists feature, the streaming service continues to explore the vast possibilities AI offers, from summarizing podcasts to revolutionizing music creation. The company's emphasis on AI underscores its dedication to staying at the forefront of technological innovation within the music streaming industry.